TRUITION NAMES BILL WIGNALL AS PRESIDENT AND CEO

eCommerce Platform Leader Selects Technology Veteran with Impressive Track Record to Manage Future Growth

(Toronto, Canada – May 14, 2007) Truition Inc., a leading provider of On-Demand eCommerce solutions for retailers and DTC manufacturers, today announced the appointment of Bill Wignall to the position of President and Chief Executive Officer. A technology veteran with an extensive international background, Wignall has executive experience in all areas of operations and corporate development.

Prior to joining Truition, Wignall served as President and CEO of software vendor Electronics WorkBench (EWB), where he was instrumental in turning the company around, growing revenue and brokering the company's sale to National Instruments, a global leader in graphical system design. Prior to joining EWB, Wignall held executive leadership roles at Broadband Networks, Telezone and Northern Telecom.

“Bill has senior-level experience across almost all functional disciplines of an organization,” said Robert McQuade, Chief Financial Officer for Truition. “He has held leadership positions in companies of all sizes, and has worked around the globe. As an organization, we feel very fortunate to have an executive of his pedigree leading Truition through its next phase of growth.”

“I am delighted to be joining Truition at such an exciting time for both the company and the markets we serve,” said Wignall. “Truition is extremely well positioned to leverage the company's SAAS value proposition, world-class client base and international reach as the buying cycle for eCommerce platforms continues. I look forward to leading a truly exceptional team here, as we make significant contributions to our customer's online businesses.”

In his new position, Wignall will be responsible for setting Truition's global strategic direction, overseeing all day-to-day operations and driving new growth for the company.

About Truition:

Truition provides On-Demand eCommerce solutions for online retailers and DTC manufacturers. Truition rapidly deploys industry-leading eCommerce destinations that provide consumers with a rich online buying experience. With Truition CMS, organizations can take immediate advantage of next-generation eCommerce functionality, including business intelligence, analytics, site search and advanced merchandising. “Powered by Truition” sites include Sirius Satellite Radio, Konami, Philips, ShopNBC, CompUSA and Edwin Watts Golf.

For more information, visit www.truition.com.

Contact: